The aesthetics of the new Studio haven’t changed much - the overall feel remains decidedly luxe and the build quality seems solid, if not as ostentatiously lavish as the more buttoned-down Beats Executive. If you compare the new Studio with the old Studio, though, it’s obvious that plenty of details have been reengineered. (Dre’s stamp of approval also inspired everyone from 50 Cent to Snooki to rustle up an endorsement deal it’s a wonder there are any souls left in the music business without headphones to call their own.) They made a splash and shook up what was then a pretty musty product category, went on to utterly dominate the market for premium headphones and spawned a variety of Beats products in different form factors at different price points. Dre and über-producer Jimmy Iovine, the original Beats first appeared in 2008.
(The current version comes in ten variants.) The company provided me with a set for review.īorn of a partnership between Dr. Three colors will be available - black, red and white - with more on their way. They will come with a standard audio cable and one with a microphone for phone calls, and a very fancy zippered case. These new $300 over-the-ear headphones tout improved design and sound and are due to arrive in stores this August. As in the case of Apple’s current iPad, which is known as the iPad, the company hasn’t bothered to bestow the new model with a new name: The Beats Studio is being replaced by…the Beats Studio. But have you ever heard of a pair of headphones being upgraded?īeats - formerly in business with cable-maker Monster but now a free-standing consumer electronics company - is releasing an all-new version of Beats Studio, its original model of headphones. Gadgets such as Apple’s iPads and Samsung’s Galaxy S phones get upgrades, too, typically on a yearly-or-so basis. Follow software, you can assume that any product that hasn’t been abandoned by its maker will get upgraded sooner or later.
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